“Advanced data analysis techniques with marketing applications”
نویسندگان
چکیده
منابع مشابه
Advanced Data Mining Techniques
The use of general descriptive names, registered names, trademarks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. I dedicate this book to my grandchildren. Preface The intent of this book is to describe some recent data mining tools that have p...
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This paper introduces gain-cost classi cation matrix for targeting customer groups. A real life application was realized on a customer database of CCF Bank containing more than 400,000 instances. Results shows that scoring is almost insensitive to di¤erent cost-gain hypothesis; on the other hand, the optimal targeted group size and the expected global bene t rely to cost-gain hypothesis. Keywor...
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Uncontrolled epilepsy poses a significant burden to society due to associated healthcare cost to treat and control the unpredictable and spontaneous occurrence of seizures. The main objective of this paper is to develop and apply novel optimization-based data mining approaches to the study of brain physiology, which might be able to revolutionize current diagnosis and treatment of epilepsy. Thr...
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Advances in our ability to build parallel computers have continued unabated over the past decade. Large parallel machines have been deployed, including a 3,000 processor machine available to the academic community, as well as a 30,000 processor system at DOE. One of the planned machines (IBM’s Blue Light) for the near future includes over 65 thousand processors. At the same time, the structural...
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Interactive visual analysis of a patient’s anatomy by means of computer-generated 3D imagery is crucial for diagnosis, pre-operative planning, and surgical training. Hence, computer-aided visualization has established itself in medical applications. Recent advances in consumer class graphics hardware (GPUs) allow a number of new, high-quality visualization modes, while at the same time reducing...
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ژورنال
عنوان ژورنال: Journal of Business Economics
سال: 2022
ISSN: ['1861-8928', '0044-2372']
DOI: https://doi.org/10.1007/s11573-022-01101-z